Melissa Ivone

Power in Purpose Audio Course

< Back to Portfolio Home

Power in Purpose Audio Course

We took an existing virtual event series and modified it to create an on-demand audio course that allows women to align more directly with their purpose. The Programs team developed the curriculum and recorded the audio files. I created the experience for the registrant.


 

USER FLOW

I began by plotting the experience of the user as well as how the data will move through our systems. The challenge for this particular registration process was that the course would be available for users of our Community platform, meaning there had to be a way for non-members to join the Community in order to access it while giving members the ability to enroll without a tedious sign-up process.

 

 

THE LANDING PAGE

This experience highlighted the simple access to the course for existing members while also allowing new visitors to sign up for the platform with automatic enrollment to the new course. This landing page was also integrated with Mailchimp and Salesforce for communications and reporting purposes.

 

 

THE COURSE

Using the LMS, LearnDash, I took the curriculum from the Programs team and built out the experience of the audio course, including a survey and customized certificate upon completion. Each Section page also featured a collapsed transcript for learners who prefer that over audio.

 

 

THE WORKBOOK

There was also a companion workbook for the course. I developed this in InDesign and created an interactive PDF so that users could complete the workbook as they made their way through the course.